Powered by Semrush — A Global Community Gathering Before Spotlight
28.10.2025, Amsterdam
Just before the Semrush Spotlight Conference, the SEO Brein community and Search ’n Stuff joined forces for a warm, caffeine-fueled meetup at Barbukowski in Amsterdam — a city that perfectly reflects what this event was all about: connection, creativity, and collaboration.
Co-hosted by Jeroen Stikkelorum and Yağmur Şimşek, the meetup welcomed 26+ professionals from across Europe and beyond. From the first coffee to the last conversation, the energy was unmistakable; a blend of local SEO Brein and Search ’n Stuff community vibes.
True to form, Jeroen brought the Dutch classic stroopwafels, Yağmur brought fresh baklava straight from Turkey, and Semrush kept the coffee, soft drinks and cakes flowing for everyone. ☕️
The crowd was a mix of SEO specialists, content strategists, startup founders, and digital marketers — all united by a shared passion for search and organic growth. Attendees represented communities and companies from multiple countries, many meeting in person for the first time after years of online collaboration. The discussions ranged from technical SEO to AI-driven workflows, sprinkled with laughter, personal stories, and ideas for future partnerships.
The meetup also set the tone for what followed at Semrush Spotlight, where both Jeroen and Yağmur led inspiring Mastermind Sessions:
A huge thank-you to everyone who joined us in Amsterdam, and to Semrush for their generous support in making this community meetup accessible for everyone.
Keep an eye on seobrein.nl and searchnstuff.co.uk for upcoming meetups and events. This partnership is just getting started, and the community spirit is stronger than ever. 🌍✨
— The SEO Brein & Search ’n Stuff Teams
